Question timeβ¦
Check out our most common program questions
START YOUR BOOK. TODAY. π HERE'S HOW
Check out our most common program questions
Listen to real conversations, use contractions, and vary sentence length to create realistic and engaging dialogue.
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βSource: Open Book Coaching - February
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A theme is the central idea or message that runs throughout your book, providing depth and meaning to the story.β
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Source: Open Book Coaching - February
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Prioritize projects based on deadlines and personal interest, and create a schedule to manage your time effectively.
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βSource: Open Book Coaching - February
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A book coach provides guidance, support, and accountability throughout the writing and publishing process.
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βSource: Open Book Coaching - February
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Explore different genres, read widely, and draw from personal experiences to spark creativity and inspiration.
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βSource: Open Book Coaching - February
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Front matter includes the title page, copyright page, dedication, and any prefaces or forewords, setting the stage for the main content.
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βSource: Open Book Coaching - February
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Set clear priorities, create a flexible schedule, and communicate your writing goals with family and friends for support.
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βSource: Open Book Coaching - February
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The first chapter sets the tone, introduces key characters, and hooks the reader, making it crucial for capturing interest.
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βSource: Open Book Coaching - February
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Consider your interests, expertise, and the audience you want to reach. Research popular genres to find one that aligns with your goals.
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βSource: Open Book Coaching - February
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A book's cover design is crucial for attracting readers, conveying the book's theme, and setting expectations for the content.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
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Focus on your progress, seek feedback from trusted peers, and remind yourself of your writing goals and achievements.
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βSource: Open Book Coaching - February
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A book coach provides guidance, support, and accountability throughout the writing and publishing process.
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βSource: Open Book Coaching - February
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Identify your target audience, set clear goals, and outline strategies for promotion, distribution, and sales.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
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A book's title should be memorable, reflect the content, and appeal to the target audience to attract readers.
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βSource: Open Book Coaching - March
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Use your book as a tool to attract potential clients, offering valuable insights and establishing credibility in your field.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Adapting to changing market trends, updating content, and engaging with your audience are key to maintaining relevance.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Start with a hook that captures attention, introduce key themes, and set the tone for the rest of the book.
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βSource: Open Book Coaching - March
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The core message serves as the foundation for marketing efforts, ensuring consistency and clarity in promotional activities.
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βSource: Open Book Coaching - March
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Listen to reader feedback with an open mind, identify common themes, and use insights to improve your book's content.
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βSource: Open Book Coaching - March
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Codifying knowledge in a book establishes authority, provides a reference for your expertise, and supports business growth.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Create complementary products and services that align with your book's content, expanding its reach and impact.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Review your manuscript for clarity, coherence, and consistency, and make revisions to enhance the overall quality.
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βSource: Open Book Coaching - March
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Embrace iterative learning, refine your message continuously, and seek feedback to navigate the writing process effectively.
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βSource: Open Book Coaching - March
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The North Star goal guides your book's direction, ensuring alignment with your overall objectives and audience needs.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Plan a comprehensive launch strategy, engage with your audience, and leverage media and influencer partnerships for maximum reach.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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A self-publishing partner provides expertise, resources, and support to streamline the publishing process and enhance quality.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
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Outline your book's goals, target audience, and key messages to create a structured and focused narrative.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Consider factors like control, cost, distribution, and support when choosing between traditional, self, or hybrid publishing models.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
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Allocate specific times for writing and marketing, and integrate marketing strategies into your writing process for efficiency.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
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The core message conveys the book's main idea, guiding the narrative and ensuring consistency throughout the content.
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βSource: Open Book Coaching - March
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Co-writing sessions provide accountability, motivation, and a supportive environment to enhance your writing progress.
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βSource: Open Book Coaching - February
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Writing retreats offer dedicated time, space, and support to focus on your writing, fostering creativity and productivity.
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βSource: Open Book Coaching - March
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Identify your reader's demographics, interests, and pain points to create content that resonates and meets their needs.
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Source: Open Book Coaching - March
Connecting with your audience helps tailor your content to their needs, increasing engagement and the book's impact.
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βSource: Open Book Coaching - March
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Filter feedback based on its relevance and constructiveness, and use it to refine your book's content and structure.
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βSource: Open Book Coaching - March
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Balancing new ideas with existing expectations, maintaining consistency, and evolving your writing style are common challenges.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Focus on timeless content, regularly update your book, and engage with your audience to maintain relevance and interest.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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An audiobook expands your reach to auditory learners and busy readers, providing an additional revenue stream and enhancing accessibility.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Develop a strategic marketing plan, engage with your audience, and leverage media and influencer partnerships to boost sales.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Self-publishing offers control over the publishing process, higher royalty rates, and the ability to reach niche markets directly.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
Select distribution channels based on your target audience, budget, and desired reach, including online platforms and physical bookstores.
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βSource: Guest Expert w/ Lou Johnson and Kelly Irving - Publishing commercials and current landscape explained
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Consider pre-sales, sponsorships, and partnerships to secure funding for your book's production and marketing.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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Use your book to establish authority, create new revenue streams, and enhance your brand's visibility and credibility.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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A strong book proposal includes a clear concept, target audience, market analysis, and a compelling pitch to attract publishers.
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βSource: Open Book Coaching - April
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Identify how your book aligns with your business objectives, such as building authority, generating leads, or launching a new product.
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βSource: Guest Expert w/ Scott MacMillan - Defining your Book's Business Goals and Purpose
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We meet you where youβre at. We've had people join the EAC with absolutely no idea of what their book would be about and others with the makings of a draft book. As long as you want all the opportunities that come with writing a non-fiction book, youβre in the right place.
We have about 100 members and have over 100 books published. Expect around 35-40 community members on the live coaching sessions, with opportunities for smaller breakout rooms. Our sessions are dynamic and interactive, so no one gets lost or feels overwhelmed. You also can opt-in to additional small group Focus Friends for even more intimate conversation and support, and member-led Writing Sprint sessions. You are important to us
The short answer is: yes. You will need to consider costs like hiring an editor, designer, printer, publisher, and marketer. Every authorβs writing and publishing choices are different. We discuss this in the group and our members save thousands of dollars from getting their manuscript into great shape from the program. Plus, you will have access to our Trusted People & Perks, which are vetted suppliers and providers who offer special discounts for our members.
At first, you'll only need a couple of hours a week to work on materials, then when you start writing, youβll get best results if you can allocate 5-7 hours per week . The Expert Author Community is designed for busy professionals who are delivering client work, but still keeps the pressure on to ensure you do the work. You do not need to come to every session live. You can dip in, and dip out of sessions as you choose, stay in longer than 1 intake or join our Legacy option where you need never renew.
You have the flexibility to make progress as quickly as you like, according to your own schedule. Weβve had people picked up by a publisher in a few weeks from joining, people who have written their books in just 8 weeks and those who like to take much longer and enjoy the ride! If you get your book written quicker, then you have more time to focus on and get support with your launch. In our experience, itβll take 4-6 dedicated months at the recommended 5-7 hours a week to get a book from initial idea to final edit.
Yes! We have exclusive Industry Coaches offered to community members for an additional investment. Our coaches are seasoned publishing pros! We recommend all aspiring authors join the EAC and complete some of the curriculum first to maximise your investment of working with one of our coaches next.
The community is a 6-month experience to keep you supported, but deadline driven (we'd be doing you a disservice otherwise). Once the time is up, we invite you to stay on to access the live coaching, at a heavily discounted price so you can keep learning and leveraging the hell out of your work. The resources, worksheets, templates and processes can be used time and time again for each and every book, long after your time in the Expert Author Community. You are important to us and will continue to be long after our time together.
We are a global group of authors, spread out in nearly every continent. As such, we have Focus Friends, and Alumni Mentors on hand to support you based on your location. We encourage members to host their own Writing Sprint sessions. These are so easy to set up and require absolutely no experience or specialist skills. All you have to do is pick a date and time that suits you and other peers will jump into your session and work with you. Most importantly, all of our sessions and core training is pre-recorded, so you can watch in your own time, ensuring that no matter what time zone you exist in, the EAC supports you and your author journey.
Of course, that's why the best thing to do is Express your Interest and then come to our free Open House in November 2024! You can learn more about us, and we can learn more about you and your goals and how we can help. You'll have the opportunity to meet and greet current members so you can determine if we're the right fit for you. Otherwise, send us a message and weβll put you in touch with someone in your industry and/or your timezone.
Applications open on 1st November 2024, in preparation for program kick-off on 6th December. We begin with a Welcome Session that is designed to settle you in, show you how everything works, how to best manage your time and, of course, give you an opportunity to meet some other members.
While I would never talk someone into doing this if they didn't really want to, just know that there is never really a "right time" to write your book. In my honest experience, it's the people who have some hesitation, who doubt "can I really do this" that actually make the best members and go on to have the most fun and success!
So you can wait until next week/ year/ lifetime or our next intake to write and publish a book. Or, you could ask yourself whether thisπ stuff can wait?
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The Expert Author Community does NOT include direct 1:1 coaching with Kelly, but is the ideal first step to get you prepared for any kind of 1:1 coaching (whether you continue on with Kelly or any book coach). All of the materials EAC authors gain access to through the intake support the creation of the necessary artefacts needed for most book coaches to take on author clients. So, Kelly designed the Expert Author Community as an opportunity for authors to complete the prerequisite work before kicking off with a 1:1 coach and providing a leg up on access to the resources and materials to set them up for success. Kelly does take on some 1:1 clients, but prioritises her EAC members and has a waitlist of clients. Since the price point for the EAC intake is comparable to only a X session with Kelly, she recommends aspiring authors to join the EAC and create those needed artefacts before crossing the bridge to 1:1 work. Joining and completing these materials through The Expert Author Community means you get more bang for your buck in the long run, and you get to test out the EAC Β book writing process in preparation of working with Kelly more intensely. We also have exclusive coaches offered only to community members for an additional investment.
If the pay-in-full price tag isnβt doable, you can opt for the 4-month payment plan. If that's an issue, I encourage you to privately reach out to me. I donβt ever want to place you in financial stress and am sure we can work something out that makes you feel good about joining us.
Time for some basic maths.
Here are 3 ways you could leverage your book and 10x your investment:
1. Create a signature program, based on your methodology which youβve codified as part of writing your book, and sell that for $2000 to 10 people
2. Sign on one client for a high ticket consulting package
3. Land 4 speaking gigs at $5k each